Research In Motion’s latest creation, the BlackBerry Storm, looks to have a wide target market. The Storm looks to compete against all of the other touch screen smartphones, while giving the user everything that they can naturally expect from a BlackBerry.
Who will want a Storm?
RIM is obviously targeting the business world as usual, as well as the average consumer, even the consumer that loves the iPhone, or the consumer that normally wouldn’t purchase a smartphone.
The Storm will still work well within the business environment, it will appeal to those who either already own another touch phone, or are looking into purchasing one, and since the cost of the Storm isn’t expected to be an arm and a leg it should also appeal to the average consumer who may not have had any experience with a smartphone.
So, who will want the new BlackBerry Storm?
I guess anyone who doesn’t mind having Verizon Wireless as their service provider.
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